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"Charting the Supply Chain DNA"
How do you develop an integrated operating system that can simultaneously improve working capital, enhance revenue and margins, and improve order-to-delivery predictability? One innovative approach is to select and configure a unique blend of capabilities and strategies, or "supply chain DNA," across dimensions of process, information, cash and organization. Here's a road map to executing that approach - and in the process achieving all three benefits at once.

Article written by David Demers and Priya Sathyanarayanan featured in the November/December 2003 issue of Supply Chain Management Review.

Copyright © 2003 Reed Business Information, a division of Reed Elsevier Inc. Reprinted with permission

"Avicon's combined understanding of information technology and the value chain has helped us improve the way we work with our own clients. We were so impressed with Avicon's intellectual input and work output that we are exploring opportunities to work with them again in different areas of our business."
Tom Thompson,Chief Information Officer, Exel Logistics

"Hard Rock Cafe Turns to Outsourced Logistics"
by Brian Albright
Hard Rock Cafe International outsources logistics for its signature souvenirs and apparel in an effort to improve to service levels to its stores and cut costs.

"Driven By Demand - Supply Chain Transformation to Build to Order Model"
To stay competitive in the tough electronics industry, NMS Communications knew that it had to create a more demand-driven supply chain. But how to develop build-to-order capabilities in an environment where traditionally the forecasts have ruled? The answer came in the form of an innovative hub-and-portal architecture that integrates internal systems and electronically integrates with key customers and suppliers.

Article written by Bruce Arntzen and Herb Shumway featured in the January/February 2002 issue of Supply Chain Management Review.

Copyright © 2002 Reed Business Information, a division of Reed Elsevier Inc. Reprinted with permission

"Redesigning 3M's Worldwide Product Supply Chains"
Redesigning a global supply chain is not an endeavor to be taken lightly. It demands a strong, unified commitment internally. It requires careful consideration of multiple market, economic, and political considerations. In developing the optimum configuration, conventional wisdom will have to be challenged. And supply chain models can help in that regard. In short, supply chain redesign is a task replete with some formidable challenges. But as 3M discovered, the rewards are well worth the effort.

Article written by Bruce C. Arntzen, Daniel W. Mulgrew, and Garry L. Sjolander featured in the Winter 1998 issue of Supply Chain Management Review.

Copyright © 1998 Reed Business Information, a division of Reed Elsevier Inc. Reprinted with permission


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